What is Home Staging®?
Home Staging® is the very best proven way to get top
dollar for your home as you prepare it for sale. Homes that
are Staged® with an ASP Professional Home Stager™
sell faster and for more money! This is because Staging®
sets the scene throughout the house to create immediate
buyer interest in your property. This will then lead to
your home selling for the highest possible price in today's
market. Remember, "The way you live in your home, and
the way you market and sell your house are two different
things."
What is an Accredited Staging
Professional™?
Accredited ASP Stagers™ are true Professionals
trained under strict guidelines using proven Staging®
techniques developed for over 30 years. When you bring your
home on the market and prepare your house for sale always
hire an ASP because they are the true leaders in the Staging®
and Real Estate Industries.
Accredited Staging Professional
Code of Ethics
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I believe in my ability to help my
clients Stage® their properties.
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I will follow and protect this Code
of Ethics for the good of all Accredited Staging Professionals™
(ASPs).
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I will establish and maintain professional
policies to hold my clients accountable to prepare their
homes for sale and keep them in staged showing condition
until the home is sold and the inspection and appraisal
are completed.
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I will protect the quality of Staging
by following the Staging criteria and will only use
the word "Staged" to describe homes that have
truly met or exceeded the criteria
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I will protect the Stage® trademark
by including the registered trademark symbol (®)
with any derivation of the word in any print advertising
or marketing that I do.
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I will protect the Accredited Staging
Professional™ trademark by including the trademark
symbol (™) with any marketing or print advertising
that I do with the ASP™ designation.
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I will honor the Staging University
by not releasing my password to the University to any
non-ASPs.
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I will display and marker my ASP Designation
in my staging marketing materials to inform people that
I am an Accredited Staging Professional™.
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I will educate my clients and the public
as to the meaning and origin of Staging to enhance the
ASP Designation for all ASPs.
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I will bring credit to the ASP Designation
through my honesty, my integrity and by honoring my
clients and myself.
I will honor all ASPs with the dignity and
respect of the designation for the greater good of all
Home Staging® Myth Busters
Myth 1: Staging is Decorating.....
Fact: Staging is NOT Decorating or Design! Decorating or
Design is personalizing and Staging is De-Personalizing
and preparing a house for the un-known Buyer. That is why
it' KEY that you hire someone with training specifically
on how to prepare a house for sale.
The Accredited Staging Professional Designation™
(ASP™) is the ONLY nationally recognized professional
designation for Home Staging®. Make sure to hire someone
with this professional designation when selecting a qualified
Home Stager.
TIP: When the focus of thee Staging® becines
about things and not your house, then you are working with
a decorator and not a trained Stager®. An ASP Stager®can
use existing items in a house and their creativity to properly
Stage®a house for sale.
Myth 2: Staging Costs Too Much...
Fact: Staging® is an INVESTMENT in getting a house sold
and the investment in Staging® is always less than a
price reduction. An ASP™ Stager has been trained to
work with a Seller's budget and time frame to properly Stage®
a house. We like to ask our clients, "Can you afford
NOT to Stage®?" When compared with the other costs
associated with the sale or purchase of a home, Staging®
is very reasonable. In most markets, a Staging® report
detailing what needs to be done to Stage® the house
for sale is less than the appraisal or Home Inspection reports.
Myth 3: All I Need Are
Lights, Flowers & Music...
Fact: Lights, Flowers and Music are great for Showing a
house, but that is not Staging®. Staging® requires
an objective and professional assessment of a house's strengths
and challenge areas, and solutions to help Buyers fall in
love with what they see. This requires more than just flowers
and music to achieve - it requires an Action Plan! Your
ASP™ can help you and your clients with a Success
Plan for getting their house STAGED® and SOLD!
Myth 4: I Can Just Watch
One of Those Shows...
Fact: The shows on HGTV and similar channels give Sellers
the idea that they need to do something to their house to
prepare it for sale, but Sellers cannot truly be objective
in a house they have been living in and need a 3rd party
independent opinion to get it properly Staged®. ASPs™
have the experience and ideas to help Sellers get their
houses ready and we honor our clients, and work closely
with Realtors to help get a house sold.
